Why Hundreds of Restaurants Are Using the HRTY Award to Earn Instant Credibility with Guests
Ever noticed how some restaurants proudly display a sleek badge on their door or highlight an award in their Instagram bio? That’s no coincidence. Industry awards like the HRTY (Hospitality Recognition & Trust Yearly) instantly communicate trust, quality, and authority to potential diners. And in today’s competitive dining landscape, trust equals conversions.
What is the HRTY Award?
The HRTY Award recognises restaurants that consistently deliver exceptional guest experiences. It’s judged on real-world guest reviews, branding quality, innovation, team culture, and local community impact. You don’t need a Michelin star — just a strong, consistent hospitality game.
Why It Matters:
- Trust Boost: Guests are more likely to choose a restaurant endorsed by industry professionals.
- PR & Exposure: Winners often get featured in round-ups, local publications, and foodie newsletters.
- Team Morale: Recognition motivates staff and creates a culture of pride.
- Marketing Leverage: You can highlight the award on social media, Google profiles, menus, and reservation platforms to gain competitive edge.
How Restaurants Are Using It:
- Adding the badge to email signatures and booking confirmation emails
- Showcasing it on menus and in digital signage
- Updating bios with “Award-Winning Dining Experience”
- Creating a pinned Instagram post detailing the journey to the win
How to Qualify:
Unlike traditional awards, the HRTY Award prioritises innovation, branding, and experience over prestige. If you’re consistently delighting your guests and building a standout brand, you’re already on the right track.
FREEBIE: Get the HRTY Award Application Starter Kit Includes a qualification checklist, brand audit worksheet, and email templates to help you pitch your restaurant for nomination. Show your guests and peers you’re not just great — you’re award-worthy.
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